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Marketing Mix & McDonald’s

Sandeep Virk

Jason Charbonneau

Sikne Hammoud



Description of Pedagogical Tool:

The presentation helps describe the four elements of the marketing mix: product, price, place, and promotion. The interactive tool allows students to critically think about social issues (racism, oppression, prejudice, stereotype) in relation to McDonald's promotional strategies. You can view the original Prezi at http://prezi.com/n-xssz5d-a7h/?utm_campaign=share&utm_medium=copy

Pedagogical Tool:


Lesson Plan:
Praxis Paper:
Resources Used:
Richard T. Vacca, J. A. (2014). Content Area Reading: Eleventh Edition. Pearson.
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